Numbers can often speak louder than performance itself. And in the modern game of cricket, it’s not about just the runs but also about the reach. When you compare two of the emerging young talents from the Indian cricket team, there is a clear winner in the non-cricketing arena. It’s not about cover drives or strike rates, it’s about social media engagement. And the answer to this may not be surprising to everyone, but what it does say about popularity, timing, and audience connection is interesting.
Shreyas Iyer and Shubman Gill are two of the emerging talents in the new generation of Indian batting talent. Both have established themselves as strong personalities in their field. Both are naturally going to be popular on social media. However, in the battle of Instagram, there can only be one winner.
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Gill Leads the Race
Currently, Shubman Gill(19M) has more Instagram followers than Shreyas Iyer(15.3M). The gap is significant, which means that Shubman Gill is currently in the lead in terms of no. of followers on instagram.
And now, the main crux of the story becomes clear. Shubman Gill’s popularity is timed perfectly with his cricketing success. He has been in the news for a longer period of time than Iyer in recent times. This means that his popularity is naturally going to be higher on Instagram, as the number of followers on Instagram directly correlates with the number of times you’re in the news.
So, in contrast, Iyer’s popularity, though consistent, has never had the explosive growth that Gill’s career has experienced in recent times. It’s all about being in the news, because that’s what Instagram is all about. So, in conclusion, though both cricketers are strong personalities in their field, Shubman Gill is currently in the lead at the Instagram popularity battle.
